Sunday, August 25, 2013

Search engine optimization, what is that?

Search engine optimization means that one tries to score in the search engine results higher a website.
Search engine optimization is divided into two cases, namely on-page and off-page search engine optimization.

On-page optimization means that you improve the website that you want to rank well in search engines better.

The website should load quickly, the menu structure should be good, the keywords (search terms you want to be found) must be properly integrated.
HTML and CSS to the extent that it is error-free as possible.
Images must have the correct alt text.

There are many other things you should look for if you want to improve for search engines. Off-page search engine optimization is focused on everything that has to do with optimizing your website or webpage outside the website.
Think of placing links to your website, the use of social media like YouTube etc.

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